Thirst Quencher

Over one year ago, I pointed out that Poland Spring had a silly marketing campaign where they labelled their water bottles with the tag line, "Thirst Quencher."

Here's the image again.



This absurd marketing line seems to have spread to their sister company, Deer Park.



Water: a thirst quencher. I think the New York Times should put a label on that says, "reading material" and clothes should include a label, "so you don't go naked."


Tags: bottled water, marketing, slogans